Demarra West is principal and lead consultant of Change Agent Consulting (CAC)-a
full service consulting company based in Kalamazoo, MI that has been in operation
since 2007. CAC provides executive coaching, organizational assessment, strategic &
business planning, fund development, program & leadership development, evaluation,
start-up, and diversity/inclusion/equity services.
Demarra is also founder of Be Well Beautiful Woman which provides accessible
wellness and business support for female leaders and entrepreneurs. Wellness first,
business second to lead an abundant, joyous life is their mantra. This body of work
provides life and business coaching, retreats, workshops, a blog, and podcast to help
women keep wellness at the forefront.
Demarra has led many successful ventures (for-profit and non-profit) while guiding
others to launch and scale their businesses. Her business success has allowed her to
travel all over the world, be engaged with her community in meaningful ways, and
help individuals from all walks of life have greater fulfillment and purpose.
Demarra holds an MA in Clinical Mental Health from Western Michigan University, is a
licensed professional counselor, and certified professional coach. She is also faculty
with Leadership that Works, a governance coach for the NeighborWorks America
Excellence in Governance Program, Vice Chair of YWCA Kalamazoo, and mom
extraordinaire to her daughter, Zane’ and dog, Luna.
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